Yleisluonteinen keskustelu diagnooseista ja hoidoista somepalstoilla on mahdollista, mutta jos potilaasi pystyisi tunnistamaan itsensä tekstistä, on salassapitovelvollisuutta todennäköisesti rikottu.

Apotti on Helsingin ja Uudenmaan sairaanhoitopiirin sekä alueen kuntien potilastietojärjestelmähanke. Helsingin kaupungin terveyslautakunta kokoontui ensimmäisen kerran ottamaan kantaa Apottiin 11.9.2012. Ennen kokousta sosiaalisessa mediassa oli virinnyt vilkas keskustelu, jossa lähinnä kritisoitiin hanketta. (Hanketta kritisoitiin muun muassa sen korkeasta kustannusarviosta ja siitä, että hankkeessa oltaisiin ajautumassa niin sanottuun toimittajaloukkuun.) Keskustelun keskiössä oli 9.7.2012 perustettu Facebook-ryhmä Terveydenhuollon tietojärjestelmät korjattava. Keskusteluun osallistuivat suoraan ja välillisesti myös perinteisempi media ja potilastietojärjestelmähankkeen vastuuhenkilöt. Keskustelun tärkeimmät pitkät puheenvuorot ja lyhyemmät kommentit ovat hajallaan ja sekavassa järjestyksessä eri internetsivustoilla. Tämän tutkielman ensisijaisena tavoitteena on etsiä nämä keskustelun tärkeimmät puheenvuorot ja esitellä ne kronologisessa järjestyksessä (luvut 2-7 ja 13-29). Tutkielman toissijaisena tavoitteena on pohtia joitakin keskustelussa esiinnousseita teemoja (luvut 8-12 ja 30).

A healthy democracy requires citizens to be sufficiently informed in order to be able to vote on the basis of valid information. From the perspective of a Twitter analysis of the 2018 US midterm election, this study is an examination of the relationship between social media and the concept of informed citizens. In the study a hashtag ethnographic method was applied by analysing 350 tweets from the seven days before the election day on the 6th of November, 2018. The tweets were chosen by searching for the hashtag #Midterms2018 on Twitter’s Advanced Search. Both quantitative and qualitative elements were employed in the analysis in order to evaluate whether the tweets about the US midterm election showcased that Twitter can function as a platform for the betterment of informed citizens. Based on the analysis it can be said that Twitter provides citizens many opportunities that allow them to take part in the political arena in ways that were previously unavailable to them. On Twitter citizens have the potential to reach a larger audience, challenge narratives established by traditional media, respond directly to politicians, spread their own political views and encourage others to take part in the democratic process.

This study provides an analysis on the role of communications in enhancing tax compliance from building an overall view of OECD’s Forum of Tax Administration’s member countries’ tax administrations’ perceptions about communications’ role on improving tax compliance. Prior to this study, there was no comprehensive view about the state of communications in the aforementioned countries. This study examines the perceptions of tax administration communications departments on whether tax compliance can be improved by means of communication. In the recent tax-related theories, there are two ways of encouraging the payment of taxes: coercive power and trust. According to theories, trust can be increased by the transparency that modern government communication is nowadays very much aimed towards. The tax communication units of OECD’s Forum of Tax Administrations' member countries' tax administrations were viewed in regards of organisational factors, communication practices and strategic approaches. This study has been carried out as a quantitative observational study targeting the members of the aforementioned network. An online survey was used to collect the data and was sent to the member countries in 2017 and 2018. This way it was possible to gain further insight with the year-by-year comparison. In addition, the data obtained through the survey was compared to other materials such as the OECD's Tax Administration Series. Key concepts and theories are related to tax compliance, government communication as well as transparency and trust. One of the key findings of the study is that the size of the tax administrations does not have impact on communications departments’ perceptions or activities on enhancing tax compliance with communications. Seems that tax administrations have not been able to leverage the economics of scale communications-wise. All of the tax administrations perceived their communications to be successful despite the variance in their actual performance within strategic goals, usage of different media channels or monitoring their performance. However, tax administrations’ attitudes towards transparency have moved in a positive direction within one year. According to the results, communication measurements are underutilised, as they could be reflected more with the goals and directions of communication strategies. The link between strategic objectives and practice is broken, despite the fact that tax administrations use a wide range of different service channels, marketing communicational tools as well as social networks when communicating towards tax payers and stakeholders. With this in mind, it can be said that on a general level, tax administrations are well prepared for the challenges of the new information age and its pressures for more transparency, but do not necessarily have the optimal organisational setting for it yet.

Professional sports have been of interest to economists in growing proportions since the 1950s, due to the rather straightforward nature of the measurement of performance and the easy access to data. In Finland, football has only lately been making its way towards the limelight of large audiences. To react to this surge of interest, the national football authorities opted for a large revamp of the league system between the 2018 and the 2019 seasons. The reform was welcomed by both partakers and the public, and the Finnish football boom continued with the help of positive results achieved by the national team. This thesis seeks to determine the factors that form the total demand of football in the Finnish Veikkausliiga with a special emphasis on the possible relationship with social media activity. The research question of this thesis is the following: what factors are significant in determining the demand of football, and does social media play a role in it? The research question is approached from the point of view of previous literature and an empirical part. Data about the matches of the 2019 season and the factors that potentially had relationships with their demand has been gathered from various sources, following closely procedures used in the relevant literature. The data is modeled with three OLS regressions involving different choices of variables. The regression results support earlier findings in the field, implying statistically significant relationships between the home team’s lagged attendance from the previous season, the home team’s position in the league table, the uncertainty of the result, bad weather, and the attendances in the 2019 season. Additionally, the self-constructed variable – based on the existing literature – depicting social media activity is found to have a statistically significant relationship with attendance demand, although no conclusions can be drawn on causality.