Service experiences beyond the direct use: Indirect customer use experiences of smartphone apps

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Dube , A & Helkkula , A 2015 , ' Service experiences beyond the direct use: Indirect customer use experiences of smartphone apps ' , Journal of Service Management , vol. 26 , no. 2 , pp. 224-248 . https://doi.org/10.1108/JOSM-11-2014-0308

Title: Service experiences beyond the direct use: Indirect customer use experiences of smartphone apps
Author: Dube, Apramey; Helkkula, Anu
Contributor: Hanken School of Economics, Marketing, Helsinki
Hanken School of Economics, Marketing, Helsinki
Belongs to series: Journal of Service Management
ISSN: 1757-5818
URI: http://hdl.handle.net/10138/156573
Date: 2015-04-14
Subject: 512 Business and Management
Service Experience
Use Experience
Smartphone Apps
Phenomenology
Value-in-use
Co-creation
Indirect Use Experience
KOTA2015
PREM2015
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