Exploring the future use of forests : perceptions from non-industrial private forest owners in Finland

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http://hdl.handle.net/10138/185261

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Häyrinen , L E E , Mattila , O P A , Berghäll , S A , Närhi , M K & Toppinen , A M K 2017 , ' Exploring the future use of forests : perceptions from non-industrial private forest owners in Finland ' , Scandinavian Journal of Forest Research , vol. 32 , no. 4 , pp. 327-337 . https://doi.org/10.1080/02827581.2016.1227472

Title: Exploring the future use of forests : perceptions from non-industrial private forest owners in Finland
Author: Häyrinen, Liina Elli Elina; Mattila, Osmo Pekka Antero; Berghäll, Sami Alvar; Närhi, Markus Kristian; Toppinen, Anne Maarit Kristiina
Contributor: University of Helsinki, Department of Forest Sciences
University of Helsinki, Department of Forest Sciences
University of Helsinki, Department of Forest Sciences
University of Helsinki, Department of Forest Sciences
Date: 2017-04-01
Language: eng
Number of pages: 11
Belongs to series: Scandinavian Journal of Forest Research
ISSN: 0282-7581
URI: http://hdl.handle.net/10138/185261
Abstract: The transformation of the forest sector toward a bioeconomy calls for finding new sources of competitive advantage for the whole sector to retain its future viability. Non-industrial private forest owners are an important group of actors in the Finnish forest-based sector, as they supply 80% of industrial roundwood and control numerous other tangible and intangible forest-based ecosystem services. Our study analyzes forest owner views on the future use of forests in Finland, their perceptions on the evolving sectorial interlinkages and the position of the forest sector now and in the future bioeconomy. The data were collected in two phases: through telephone interviews of forest owners (n=278) and four focus group (FG) discussions (n=17), and were analyzed both qualitatively and quantitatively. The interviews showed that forest owners consider the highest potential for strengthening the sector toward bioeconomy to come from collaboration with energy and construction businesses. During the FG phase, we identified new possibilities founded on forest-based recreational services, cooperation with nature-based tourism and in increasing value-added wood products. In total, forest owners as a high-involvement group emphasized future value creation to be based upon forest ecosystem services and in diversifying the utilization of forests beyond the dominant raw material-driven mindset.
Subject: 4112 Forestry
Customer involvement
forest bioeconomy
qualitative content analysis
service dominant logic
bioeconomy
objectives
Sustainability
SECTOR
innovativeness
Entrepreneurs
strategies
management
future use of forests
Non-industrial private forest owners
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