Holistic Approach to a Successful Market Implementation of Active and Intelligent Food Packaging

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http://hdl.handle.net/10138/332438

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Tiekstra , S , Dopico-Parada , A , Koivula , H , Lahti , J & Buntinx , M 2021 , ' Holistic Approach to a Successful Market Implementation of Active and Intelligent Food Packaging ' , Foods , vol. 10 , no. 2 , 465 . https://doi.org/10.3390/foods10020465

Title: Holistic Approach to a Successful Market Implementation of Active and Intelligent Food Packaging
Author: Tiekstra, Sanne; Dopico-Parada, Ana; Koivula, Hanna; Lahti, Johanna; Buntinx, Mieke
Contributor: University of Helsinki, Helsinki Institute of Sustainability Science (HELSUS)
Date: 2021-02
Language: eng
Number of pages: 22
Belongs to series: Foods
ISSN: 2304-8158
URI: http://hdl.handle.net/10138/332438
Abstract: Market implementation of active and intelligent packaging (AIP) technologies specifically for fiber-based food packaging can be hindered by various factors. This paper highlights those from a social, economic, environmental, and legislative point of view, and elaborates upon the following aspects mainly related to interactions among food packaging value chain stakeholders: (i) market drivers that affect developments, (ii) the gap between science and industry, (iii) the gap between legislation and practice, (iv) cooperation between the producing stakeholders within the value chain, and (v) the gap between the industry and consumers. We perceive these as the most influential aspects in successful market implementation at a socioeconomic level. The findings are supported by results from quantitative studies analyzing consumer buying expectations about active and intelligent packaging (value perception of packaging functions, intentions to purchase AIP, and willingness to pay more) executed in 16 European countries. Finally, in this paper, we discuss approaches that could direct future activities in the field towards industrial implementation.
Subject: 416 Food Science
Food And Food Industries
active packaging
intelligent packaging
bioeconomy
sustainable food packaging
fiber-based packaging
socioeconomic roadmap
food packaging value chain
consumer’s perception
Food supply
Food safety
Humidity
Food products
Food contamination & poisoning
Food packaging
Communication
Packaging
Value chain
Radio frequency identification
Internet of Things
Socio-economic aspects
Environmental legislation
Environmental impact
Research & development--R&D
Food quality
Food waste
Legislation
Food packaging industry
Product quality
Consumers
Recycling
Food chains
Sustainability
Carbon dioxide
Consumption
Supply chains
consumer's perception
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