Monthly download statistics
The entire DSpace
/
Asiakasorganisaatiot
/
DHanken Digital Repository of Hanken School of Economics
/
Doctoral theses
/ Marketing
7 / 2023
8 / 2023
9 / 2023
10 / 2023
11 / 2023
12 / 2023
1 / 2024
2 / 2024
3 / 2024
4 / 2024
5 / 2024
6 / 2024
Total
A Continuation of the Happiness Success Story: Does Happiness Impact Service Quality?
5
17
5
4
6
14
4
5
6
7
4
3
80
A Relationship Mediated Theory of Internal Marketing (summary section only)
18
28
25
21
15
7
6
19
17
23
12
9
200
Adaptation in triadic business relationship settings: A study in corporate travel management
3
3
2
1
2
1
1
3
11
20
5
5
57
Brand Spillover Effects of Unconventional Innovations
0
0
0
0
0
0
0
0
0
0
0
0
0
Budskapsfabriken : dominerande teorier och synsätt på marknadskommunikation
0
0
0
0
0
0
0
0
0
0
0
0
0
Coherence or diversity in corporate identity?: Varying perceptions of the company as sources for corporate branding
2
1
6
4
4
2
2
6
10
3
5
16
61
Collective Network Capability in International Project Business Networks - A Case Study of the Business Network for the Ashanti Electrification Project in Ghana
1
1
2
1
1
3
0
3
8
4
21
20
65
Colours as Non-Verbal Signs on Packages
21
20
8
6
7
6
4
6
44
115
98
28
363
Consumer Evaluation of Hybrid Innovations (summary section only)
0
1
0
0
2
0
1
2
3
3
3
1
16
Cultural Ideals, Practices and Value Propositions in Consumer Everyday Value Creation
2
2
0
2
3
0
2
0
5
64
35
5
120
Customer Activity: A Perspective on Service Use
11
20
13
12
6
7
4
5
4
7
3
7
99
Customer asset management in action: using customers portfolio for allocating resources across business-to-business relationships for improved shareholder value
27
41
4
6
5
4
8
9
0
0
1
2
107
Customer asset management in action: using customers portfolio for allocating resources across business-to-business relationships for improved shareholder value
8
2
3
11
11
4
2
3
10
15
10
1
80
Customer Value Formation in Practice: A Practice-Theoretical Approach
16
30
34
39
40
13
24
15
33
40
19
18
321
Customer Value in E-Service: Conceptual Foundation and Empirical Evidence
7
10
21
7
7
1
4
1
1
10
5
2
76
Customer Value of Website Communication in Business-to-business Relationships
2
1
1
11
7
2
3
4
6
19
16
8
80
Den anonyma seniorkonsumenten identifieras: Om identitetsskapande processer i en marknadsföringskontext
4
5
7
8
4
62
6
4
7
6
8
2
123
Dimensionality of the Consumer Perceived Value of Product Colour
6
0
5
3
2
0
3
2
4
32
30
19
106
Early-Phase Market Organizing in Subsistence Settings
3
1
3
2
3
1
1
8
1
5
0
3
31
Every Piece Matters : Technology and Service Integration for Individual Empowerment
0
60
51
13
6
6
3
8
1
7
1
3
159
Experientializing – how C2C communication becomes part of the service experience
1
5
8
3
1
0
1
2
9
5
3
4
42
Exploring Customer Experiences with Smart Self-service: A Customer Ecosystem Approach
3
1
3
5
3
2
6
7
11
10
8
10
69
Fading Customer Relationships
3
6
4
6
5
4
6
3
2
8
82
2
131
Faktorer som initierar och påverkar prat i långsiktiga relationer
2
6
4
0
1
1
4
1
1
2
0
2
24
Family as a customer experiencing co-created service value
8
5
8
5
4
1
4
12
6
5
6
5
69
How Digital Worlds Become Material: An Ethnographic and Netnographic Investigation in Second Life
2
0
4
3
3
2
3
2
6
12
31
15
83
How Do Customers Perceive Value-In-Use? Empirical Insights from Bank Service Stories
10
6
5
8
4
5
8
13
8
7
15
4
93
Hur den aktiva kunden konstruerar budskap - Ett synsätt inom relationskommunikation
0
11
12
13
10
5
4
12
3
3
6
2
81
Hur uppkommer värde för kunden?
2
11
6
7
9
9
5
6
9
18
11
12
105
I Would Walk 10 000 Steps: The Role of Smart Technology Services in Responsibilisation of Consumer Well-Being
2
2
13
8
1
0
7
4
6
12
2
8
65
Image Heritage - The Temporal Dimension in Consumers' Corporate Image Constructions
6
6
5
9
5
2
8
6
8
5
6
17
83
Informell marknadskommunikation. Teoretisk analys jämte en studie av användningsmöjligheter inom banksektorn
3
7
4
7
1
3
1
10
2
6
5
2
51
Integrerat och sekventiellt samarbete mellan konkurrenter: En studie av små och medelstora företag i en internationell kontext
4
21
18
10
5
3
0
2
2
6
3
3
77
Language Influence in Services: Perceived Importance of Native Language Use in Service Encounters
5
5
14
7
26
9
9
13
11
19
4
10
132
Let Me Tell You a Story: Consumer Responses to Company-Created Brand Stories
2
0
7
8
12
18
29
8
7
13
7
6
117
Making Sense of Customer Relationships: A Consumer Perspective
0
1
6
3
5
2
1
3
2
3
5
2
33
Market Representations in Action: Foundations for the Performativity of Representations in Marketing
20
8
5
2
4
5
4
0
4
3
2
2
59
Marketing in the Rise of Online Data : Dealing with the Shifts in Firm-Consumer Information Asymmetry
1
1
7
7
2
4
6
6
9
4
2
4
53
Meaningfulness and the Significance of Things: An Exploration of Meaningful Consumer-Object Relations
4
0
6
9
4
5
0
5
3
3
19
12
70
Multidimensionality of Actors in Business Networks: The Influence of Social Action in Pharmacy Networks in Finland
0
8
3
12
10
3
7
4
4
5
3
1
60
Offering Development in the Restaurant Sector. A Comparison Between Customer Perceptions and Management Beliefs
6
9
8
2
21
7
8
5
7
13
6
4
96
Perceived Value of Mobile Service Use and its Consequences
24
54
66
32
36
18
27
20
40
91
52
35
495
Power and Distribution Network Structure in the People's Republic of China - The Case of an Inland City in Transition
2
4
5
3
2
5
1
1
6
0
6
5
40
Profitable Customer Management: A Study in Retail Banking
3
5
1
1
4
3
2
7
2
2
9
8
47
Reklam och marknadsföringstänkande i Finland : Varuhuset Stockmanns annonsering under 100 år
4
5
9
12
16
11
17
12
11
25
10
1
133
Relationship Drivers in Provider - Consumer Relationships. Empirical Studies of Customer Loyalty Programs (första upplagan slutsåld / first edition sold out, 'print on demand' 60 €)
3
4
5
14
4
3
6
2
7
2
2
0
52
Service Experience in an Innovation Context
16
5
9
5
9
5
3
7
7
6
2
6
80
Service Experience in Customers’ Everyday Contexts : An Investigation of Customers’ Experiences from Using Smartphone Apps
10
2
8
3
1
3
3
8
4
13
2
0
57
Service firms´ action upon negative incidents in high touch services: A narrative study
1
3
1
2
3
0
4
0
5
3
6
6
34
Service Profitability: An Augmented Customer Lifetime Value Approach
2
7
5
7
6
2
2
4
10
14
10
5
74
Strategic Sales Process Adaptation: Relationship Orientation of the Sales Process in a Business-to-Business Context
6
13
14
7
9
11
11
10
43
70
43
23
260
Sufficiency Transitions : Realizing Consumption Changes for Environmental Sustainability
0
2
6
13
13
7
11
13
8
14
16
13
116
The Effect of Communicating E-service Benefits on Consumer E-service Adoption
2
4
2
0
0
0
1
0
10
5
4
0
28
The Nature and Change of Bonds in Industrial Business Relationships
0
1
13
159
2
1
4
4
6
5
34
40
269
The Nature of Learning about Customers in a Customer Service Setting - A Study of Frontline Contact Persons
5
5
2
2
5
2
1
8
4
3
1
3
41
The Politics of Value Creation
0
2
2
5
7
2
3
1
10
6
4
12
54
Time and Location as Customer Perceived Value Drivers
3
3
7
3
1
2
2
3
15
20
9
8
76
Understanding Customer Loyalty and Disloyalty The Effect of Loyalty-Supporting and -Repressing Factors (first edition sold out, 'print on demand' 60 €)
6
7
4
29
34
17
17
20
31
18
19
17
219
Use of Customer Information: An Ethnography in Service Development
0
2
2
0
0
2
5
3
1
6
0
3
24
Value Creation in Professional Service Processes. Propositions for Understanding Financial Value from a Customer Perspective
9
4
5
4
1
3
5
4
2
1
4
2
44
Visst gör kunden en stor del av jobbet. Referensramar för kunders medverkan vid tillkomsten av konsumenttjänster
6
38
6
7
5
6
5
7
7
7
4
1
99
What Motivates Employees to Live up to Value Promises: An Employee Discourse
1
1
2
3
2
1
85
11
8
11
13
11
149
Whence the well-being of individuals?: Organizational roles of a transformative service provider in a healthcare setting
1
1
8
5
3
4
6
0
2
13
0
2
45