TY - T1 - Initiation of business relationships in service-dominant settings SN - / 0019-8501 UR - http://hdl.handle.net/10138/153382 T3 - A1 - Edvardsson, Bo; Holmlund, Maria; Strandvik, Tore A2 - PB - Elsevier Inc Y1 - 2008 LA - eng AB - ... VO - IS - SP - OP - KW - business relationship; relationship initiation process; status; converter; inhibitor; business-to-business professional services; executive education; narratives; INTERORGANIZATIONAL RELATIONSHIPS; INDUSTRIAL-MARKETS; PERSPECTIVE; COMMITMENT N1 - PP - ER -