TY - T1 - Relationship Marketing: Back to the Roots and into the Future. Proceedings from the ICRM 2015 (23rd International Colloquium on Relationship Marketing) 15-17 September 2015 in Helsinki, Finland SN - 978-952-232-289-0 / UR - http://hdl.handle.net/10138/156532 T3 - A1 - Gummerus, Johanna A2 - PB - Hanken School of Economics Y1 - 2015 LA - eng AB - ... VO - IS - SP - OP - KW - N1 - PP - ER -