Global capitalism meets national spirit: Discourses in media texts on a cross-border acquisition

Show full item record



Permalink

http://hdl.handle.net/10227/759

Citation

Journal of Management Inquiry, 2003, 12(4), 377-393

Title: Global capitalism meets national spirit: Discourses in media texts on a cross-border acquisition
Author: Tienari, Janne; Vaara, Eero; Björkman, Ingmar
Publisher: Sage Publications
Date: 2010-12-21
Language: en
URI: http://hdl.handle.net/10227/759
Abstract: In this article, the authors explore media coverage of a recent acquisition across national borders. Their starting point is that the media represent a key arena of “discursive strategizing” for actors such as corporate managers. They illustrate and specify how global capitalism, as discourse relying on economic and financial rationale and exemplified here by the acquiring firm’s attempts to expand, meets national spirit, exemplified here by the complexity in selling the acquisition target to foreigners. The main contribution of this study lies in identifying how key actors draw on and mobilize rationalistic and nationalistic discourses in public discussion. The analysis illustrates that the same actors can draw on different—even contradictory—discourses at different points in time. Furthermore, different actors—even with opposing objectives—may draw on the same discourse in legitimizing their positions and pursuing specific ends.
Subject: media
discourse
acquisitions
global
nationalism


Files in this item

Total number of downloads: Loading...

Files Size Format View
JMNIE6, Tienari, Vaara & Bj?rkman, 2003.pdf 422.7Kb PDF View/Open

This item appears in the following Collection(s)

Show full item record